John Reese Launches TrafficJam.com to Improve BlogRush
Reading John Reese’s long-winded emails is usually difficult for people like me, especially doing it at 11.00pm right after having a hearty sushi meal. But I paid special attention to this particular long-winded email just to make sure I didn’t miss anything.
Apparently, traffic guru John Reese just launched his new blog aggregation service at www.TrafficJam.com which is based on the data from his BlogRush network.
His email starts out with hype, hype, yada, yada, more hype, and somewhere on the last paragraph I finally found what I was looking for:
Want your posts to appear on TrafficJam.com? If you have the BlogRush widget installed on your blog it will happen automatically when any of your posts ’score’ well with TJ’s algorithm.
Don’t even ask how the “algorithm” works because I don’t think anyone is supposed to understand or question that. I mean if you can’t understand BlogRush’s algo then you won’t understand this either.
John’s email gives a clue which really isn’t a clue at all:
A big ‘key’ for scoring well, which is the same key to get traffic from BlogRush, is to learn to write powerful, yet specific blog post TITLES. Poke around TJ and notice the titles. Almost all of them are very SPECIFIC.
Ermm, no I don’t think that’s really it.
I have 2.7 million BlogRush credits and I even use a very specialized BlogRush click maximizer plugin to create optimized headlines, but somehow the credits are basically stuck where they are.
Please someone teach me how to write proper blog titles and use up my 2.7 million BlogRush credits.
As for Traffic Jam itself, it doesn’t appear to be any different from Blogging Zoom or other similar Digg clone sites using the Pligg software.
In fact, it doesn’t even have a rating system so I’m guessing the stories are shown as they are syndicated into the blog network, which in essence really makes it more like Technorati than Digg.
However I have no doubt that if John Reese goes all out to market this site, you can get some sort of traffic from it eventually but if he’s depending on the already jaded BlogRush members to do market the site for him, it may just become BlogRush2.
Questions on my mind right now:
- The categories in TrafficJam are NOT AN EXACT MATCH to the ones in BlogRush, so who decides which blog post goes to which category?
- If your site appears in TrafficJam.com do they count against your current BR impressions?
Sadly those questions were not answered in John’s long email.

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In my opinion, Blogrush is virtually useless. I too optimize my headlines and it doesn’t generate many clicks. Hopefully TrafficJam works out better, but as of now — it’s nothing to get excited over.
Excellent post as always Gobala.
I have never been a fan of Blogrush, thanks for giving everyone a heads up on John’s “new” service.